Pravin Jajara

SWOT Analysis

     Strengths-

1. One of the largest retail stores in Canada. First North American retail store to begin its own particular service and gasoline stations. 
2. Offers AUTOMOTIVE PARTS and supplies an administration station.
3.  A significant part of the customers of Canadian tire is amazingly dependable.
4.  Canadian Tire Bank provides rewards on the utilization of their CREDIT CARD facilities.
5.  Offers ONLINE SHOPPING through the Canadian Tire site.

                                                                                                                                                    Weaknesses-

1. Restricted just to Canada.
2. Overall the experience of business is lower than other stores in full North America.
3.  Also the Product prices have increased in last couple of year due to which all of its customers have been using other products from various other outlets. 

Opportunities-

1. Increased in its number of outlets in various other countries other than Canada. 
2. It also holds a good position in having a large collection of brands and that could attract its customers.
3.  Many retail stores also give good facility and due to their services there business increases and customers choose them.
4.  They also provide customer satisfaction and that might be the perfect reason why they have hold on their customers.  

                              
     Threats-

1. Having different competitors in market.
2. Also lack of consumer services connected with the various products and their quality.
3. Worldwide competition.
4. consumers are not habituated of purchasing distinctive classifications like auto and gifts.

References-

http://www.mbaskool.com/brandguide/lifestyle-and-retail/4307-canadian-tire.html

http://newcomersspace.blogspot.ca/2010/07/canadian-tire-corporation-swot-analysis.html